KSDS Wins BGE’s Wires Down Video Challenge Grand Prize


On May 23  BGE surprised students at Krieger Schechter Day School (KSDS) by awarding $10,000, along with a trophy, to Mr. Alex Thaler and his class for creating the grand prize-winning video in the company’s Wires Down Video Challenge.

The annual contest encourages elementary schools to create their own version of BGE’s popular “Wires Down” electric safety commercial for the chance to win between $500 and $10,000 to fund a school enrichment project. The winning video was aired on major networks over the weekend following the award.

“Krieger Schechter Day School is a shining example of an engaged, active campus and it’s a privilege to celebrate their unprecedented third straight grand prize win in BGE’s Wires Down Video Challenge,” said Stephen J. Woerner, president and chief operating officer for BGE. “Safety is one of BGE’s core values, and the administration and students here are clearly committed to learning about electrical safety. I appreciate their enthusiasm and creativity and encourage all schools to take part in the future.”

KSDS will use the grand prize to support their Science, Technology, Engineering, Arts and Math (STEAM) programs. A portion of the prize will also be donated to the Weekend Backpacks for Homeless Kids, which provides Baltimore City school students and their families food for the weekend, and BGE will generously match the KSDS donation. 

View the winning video: https://safetycentral.bge.com/electric-safety/winner/

The commercial aired during the following days and times:

Saturday
WBAL – 11 News – 5am – 6am
WMAR – Good Morning America –  8am – 9am
WMAR – Teen Media – 12:30pm – 1pm
WJZ CBS – This Morning – 8am – 10am
WBFF – FOX Weekend News – 7am – 10am

Sunday
WBAL –  11 News – 7am – 8am
WBAL – Sunday Today – 8am – 9am
WMAR – Good Morning America – 8am – 9am
WJZ – Eyewitness News – 8am – 9am
WJZ – CBS Sun Morning 9am – 10:30am
WBFF – FOX Weekend News – 7am – 9am
WBFF – Fox News – 9am – 10am